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CU’s Pop-Up Survey Increases Debit Card Use1st Advantage Federal Credit Union, Yorktown, Va., had a problem: Almost no one was clicking on the banner ads it displayed in online banking sessions to cross-sell products. more> Economic Recovery and the U.S. Hispanic MarketWhen businesses across all industries are struggling in the face of an economic climate not seen since the Great Depression, what better way to grow your business than tap into a market of 50.5 million people with a purchasing power of more than one trill more> Measuring Social Media Marketing Impact DifficultMore than ever, credit unions are using Twitter, Facebook, and other forms of social media to reach consumers, as evidenced in part by the success of Bank Transfer Day. more> How to Research Your Idea (And See if It Is any Good!)With five simple (and free) steps you can easily determine whether your new business idea is viable or not. more> R & D: Rip off and DuplicateCredit union marketers are notorious for R & D: rip off and duplicate. And I'm proud to say I have done just that in my new job. more> More News Articles (Archive) >>
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