|
Category 14: Logos
Assets less than $100M
| Diamond Award |
|
Greg Barnes
Unity One FCU
Fort Worth, TX
Agency |
Objective:
To introduce a new logo and name that reflected both our newer diverse membership
and our long history with our railroad members and their families. |
| Awards of Merit |
|
Joseph Scharl
Northern Star CU
Portsmouth, VA
Nonagency |
Sandra Carangi
Erie General Electric FCU
Erie, PA
Agency |
Assets $101M–$249M
|
Diamond Awards
|
|
Marketing Team
Southwest Airlines FCU
Dallas, TX
Nonagency |
Objective:
To create a logo reflecting the patriotic atmosphere following the September
11th attacks to be used for special purposes such as fundraising for the
Red Cross Relief Fund. |
Susan Osa
Toyota FCU
Torrance, CA
Agency |
Objective:
To develop greater web presence and increase usage of online services. Extend
overall branding strategy across all product lines. Incorporate the CU's
concepts of motion and technological advancement. |
| Award of Merit |
Michelle Hanley
Credit Union of Southern California
Whittier, CA
Agency |
Assets $250M–$499M
| Diamond Award |
|
John Cassidy & Linda Plummer
Sierra Central CU
Yuba City, CA
Agency |
Objective:
To create a new logo to reflect the new spirit of Sierra Central under its
new, forward looking management team. The new logo design represents a stylized
S for Sierra ending in a stylized eagle soaring into space. |
| Awards of Merit |
|
Paragon FCU
Washington Township, NJ
Nonagency |
Marketing Department
San Antonio Teachers CU
San Antonio, TX
Nonagency |
Marketing Department
Silver State Schools CU
Las Vegas, NV
Agency |
Kristi Brooks Reid
Tulsa Teachers CU
Tulsa, OK
Agency |
Assets $500M and above
| Diamond Award |
|
Marketing Team
Kinecta FCU
Manhattan Beach, CA
Agency |
Objective:
To create a logo strong enough to solidly establish a memorable identification
for the Kinecta brand after 60 years as Hughes Aircraft Employees FCU. The
"Fab Four" represent the objective of people in the CU's diverse
community of members and employees. |
| Award of Merit |
Marketing Team
Allegacy FCU
Winston-Salem, NC
Agency |
|
| |
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