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Category 23: Print Ad (single)
Assets less than $100M
| Award of Merit |
Mark Boguszewski
LSI CU
Kentwood, MI
Nonagency
|
Assets $101M$249M
| Diamond Award |
|
Samantha Strickland
Florida Commerce CU
Tallahassee, FL
Agency
|
Objective:
Re-position the account based on concept rather than rate and increase deposits.
Results: Gained 140% over original goal for a total of $2,408,983 in new
money market accounts. |
| Award of Merit |
Anne Mathis
First South CU
Bartlett, TN
Agency
|
Assets $250M$499M
| Diamond Awards |
|
Marketing Team
SELCO CU
Eugene, OR
Agency
|
Objective:
To increase new, used, and indirect auto loan volume by $7.2 million dollars.
Results: Exceeded original goal of $7.2 million for a total increase of
$21.6 million. |
| Awards of Merit |
|
DeAnn Grayson
Heritage Trust CU
Summerville, SC
Nonagency
|

Robert Zev & Marketing Team
Los Angeles Police FCU
Van Nuys, CA
Agency |

Jim Kelly
University of Iowa Community CU
Iowa City, IA
Agency |
|
Assets $500M and above
| Diamond Award |
|
Brent VanDyke & Jason Wood
America First CU
Ogden, UT
Agency
|
Objective:
To create awareness of and issue 5,000 new Olympic Visa Credit and Debit
Cards.
Results: Total number of cards issued rose from 12,908 cards to 23,737.
|
| Awards of Merit |
|
Marketing Department
Boeing ECU
Tukwila, WA
Nonagency
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Maria Rezsonya
USE CU
San Diego, CA
Nonagency |
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