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    <title>CUNA Marketing &amp; Business Development Council: Last 5 News Articles</title>
    <webMaster>kknope@cuna.coop (Kevin Knope)</webMaster>
    <link>http://www.cunamarketingcouncil.org//news/last5.rss</link>
    <description>Recents news from CUNA Marketing &amp; Business Development Council</description>
    <copyright>Copyright 2007 Credit Union National Association</copyright>
    <language>en-us</language>
    <lastBuildDate>Wed, 1 Jul 2009 20:09:25 GMT</lastBuildDate>
    <item>
<title><![CDATA[Tips for Successful ACH Usage Discussed in New Council White Paper]]></title>
<link>http://www.cunamarketingcouncil.org/news/2958.html</link>
<description><![CDATA[Credit union professionals can discover tips to get the most out of automated clearing house (ACH) usage in the first of two recently released white papers from the CUN]]></description>
<pubDate>Wed, 1 Jul 2009 05:00:00 GMT</pubDate>
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<title><![CDATA[ˇBienvenidos! Best Practices for Using Welcome Calls in Your Hispanic Customer Service Strategy]]></title>
<link>http://www.cunamarketingcouncil.org/news/2951.html</link>
<description><![CDATA[Many companies have adopted strategies to welcome their newly acquired customers. These contacts most often take place in the form of letters or packets mailed to the customer via the postal service, an e-mail, a pre-recorded outbound broadcast message]]></description>
<pubDate>Tue, 30 Jun 2009 05:00:00 GMT</pubDate>
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<title><![CDATA[Three Years’ Results in Two Days]]></title>
<link>http://www.cunamarketingcouncil.org/news/2943.html</link>
<description><![CDATA[How does $35 million in deposits and 800 new members sound? That's what Advantis Credit Union just did—in only two days. 

A recent grand opening sales event helped fuel one of the best first quarters ever for Advantis, with membership swelling by mo]]></description>
<pubDate>Wed, 24 Jun 2009 05:00:00 GMT</pubDate>
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<title><![CDATA[The Role of Succession Planning and Leadership Development in Successful CU Mergers Addressed in New White Paper]]></title>
<link>http://www.cunamarketingcouncil.org/news/2930.html</link>
<description><![CDATA[
The role of succession planning and leadership development in successful credit union mergers is discussed in the first of two CUNA Councils white papers.]]></description>
<pubDate>Wed, 17 Jun 2009 05:00:00 GMT</pubDate>
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<title><![CDATA[Nine Morals for Member-Centric Branding]]></title>
<link>http://www.cunamarketingcouncil.org/news/2936.html</link>
<description><![CDATA[&quot;Creating beliefs in the hearts and minds of your customers about you, your company, your values—your brand—is the core element of success. That means k]]></description>
<pubDate>Wed, 17 Jun 2009 05:00:00 GMT</pubDate>
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